Color of the year 2020
When color experts at Pantone decide next year’s «Color of the year», they rely on extensive research in fields as diverse as the art market, the beauty industry, automotive manufacturing, tech, etc. This particular shade of blue really gives the feeling of confidence and stability. Blue, from an emotional and psychological standpoint, has always represented a certain amount of calm and dependability. It also aligns with a gradual return to traditional decorating styles.
Pantone’s «Color Harmonies» give us 5 different “feels” for combinations to this Classic Blue. Each palette conveys a different mood, illustrating the versatility of Classic Blue, and is supported by three suggested color combinations.
PONDER
“Surrounded by a palette of cool blues and an array of warm and soothing shades, thoughtful and meditative PANTONE 19-4052 Classic Blue helps induce a gently calming effect and feelings of peaceful tranquility to the human spirit.”
SNORKEL
“Evocative of a bliss-filled tropical paradise, the enchanting color story in Snorkel transports us to an idyllic destination. The addition of a classic black and white creates a dramatic contrast with the depth and strength of PANTONE 19-4052 Classic Blue, providing the anchoring foundation.”
DESERT TWILIGHT
“Suggestive of the early evening sky, the boundless PANTONE Classic Blue 19-4052 creates an elegant backdrop for a glittery grouping of sophisticated shades painted across the sky, adding illuminating sparkle to a Desert Twilight.”
EXOTIC
“An intriguing and adventurous potpourri of tastes and colors reflective of natural seasonings, condiments and blue foods. Foods in blue similar to PANTONE 19-4052 Classic Blue are rich in anthocyanins, and with their relationship to wellness and self-care, help to build a solid foundation, acting as a form of protection for good health.”
UNTRADITIONAL
“Nothing says untraditional better than an unusual and unexpected palette of colors. Standing at the helm is PANTONE 19-4052 Classic Blue, a foundational shade that sets the stage for unique combinations and fun color mixes, as well as other outrageous and surprisingly shimmery fashion statements.”
Because a COLOR’s “meaning” still depends on personal interpretation, I suggest a little … play. Think about the smell, the taste, the sound and the texture of blue to determine your own approach to it and to find the ways to implement it in your work, in your life.
Thank you for checking in for the first blog post of 2020! Hope to see you soon, again.
Your very own fairy,
Tünde- Nefeli
Source: www.pantone.com